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How much does a custom PrestaShop site cost?

PrestaShop site prices: ranges by scope, cost items (theme, modules, ERP, migration), running costs and tips for a reliable quote.

FL
By [ First Last ]Software architect · Paris
PublishedNovember 5, 2026
[ Cover image — 2400×1200 ]

A PrestaShop site’s price depends less on the software — free — than on what is built around it: design, modules, integrations, data migration.

Typical ranges (French market, agency work)

  • Adapted theme, simple catalogue: €8,000–20,000
  • Custom design, SEO and performance work: €20,000–50,000
  • Connected store (ERP, multi-store, B2B): from €50,000

Cost items

Theme and design, market and custom modules, catalogue and data import, integrations (ERP, marketplaces, accounting), SEO migration — see e-commerce redesign method.

Running costs

E-commerce hosting, module licences and updates, maintenance, payment fees.

Judge a store’s price over three years.

Keep the budget under control

Few modules, phased delivery, clean catalogue data, and the right platform — see PrestaShop or WooCommerce.

PrestaShop site cost: FAQ

Is PrestaShop really free?

The software is; design, paid modules, hosting and maintenance are not.

How long does a build take?

Usually two to six months depending on design, catalogue and integrations.

Request a PrestaShop quote

Our PrestaShop agency in Paris costs each store phase by phase. Request your PrestaShop quote.

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